| The Directorate
The
Division focus exclusively on issues relating to publicity,
marketing communications, protocol duties and hospitality. The
Directorate comprised of the following departments:
Public
Affairs
The Public Affairs
Department conceptualise, plan, develop and implement the public
information and communication strategies of the Trust as well as
prepare and edit press releases and other public information
materials and act as spokes person for the Trust. Focusing on these
will put the Public Affairs and Customer Service Division in a
better position to promote public awareness and understanding of the
scheme and enhance the corporate image of the Trust
Terms of
Reference
The functions of this
department are:
-
To promote public
awareness and understanding of the Scheme
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To establish and
maintain a strong and favourable corporate image for the Trust
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To manage the
design, development, and execution of all Trust communications
programs, including audio-visual productions, advertising,
photographic services and speeches
-
To manage and
oversee the Trust’s corporate policies and programs, and manage
internal and external programs and events
Customer Services
The role
of the department is to ensure that the Trust maintains the highest
levels in customer satisfaction.
Terms of Reference
-
Identify
partnership opportunities, facilitate dialogue and design
collaborative approaches to social security
-
Increased
effectiveness in use of the organisation’s resources to enhance
customer satisfaction
-
Improved customer
loyalty leading to continued payment of social security
contributions
-
Research and
understand customer needs and expectations
-
Ensuring that the
objectives of the organisation are linked to customer needs and
expectations
-
Communicating
customer needs and expectations throughout the organisation
-
Measuring customer
satisfaction and acting on results
-
Systematically
measuring customer relationships
-
Ensuring a balanced
approach between satisfying customers and other interested
parties such as the Government, the Board of Trustees, local
communities and society as a whole
-
Promote corporate
hospitality to build confidence and win customers.
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